Vision and the
Goal Achievement Model
3.1 The Need for Vision and Goals
It
is said that “if you don’t know where you are going, then you will never know when
you have arrived.” I would like to modify this statement and add an additional
thought to focus it on the topic of change management. “As a leader within your
company, if you don’t know where you are going, then you will never be able to
put in place processes that will get you there and you never will arrive.” This
statement makes two important points. First you need a vision to define where
you want your firm to go. Second, you need a plan that will enable you to get
from where you are to where you want to be.
Imagine
a company that has in place a very reactive maintenance work culture. Its
vision of maintenance is to arrive at work in the morning, find out what broke
down over night, and then react by making repairs to the equipment and
returning it to service as soon as possible. This firm’s idea of a vision is to
have a day when production isn’t complaining about equipment in need of repair,
how long it takes maintenance to make repairs, or the sub-standard quality of
the repairs.
Now
suppose you arrive on the scene as the new maintenance manager. You have
recently been hired to bring to the company the techniques you used at your
former firm which changed its extremely reactive work culture to one that was
reliability focused. In addition, you helped to improve production by reducing
breakdowns, and you provided effective and efficient maintenance services by
addressing predictive and preventive maintenance strategies vs. the “break it –
fix it” mode of reactive maintenance.
As
the new maintenance leader, you have three tasks at hand. The first step is to
show the organization that what it is doing, while getting breakdowns repaired
and production back on line, is not an effective or efficient solution to the
maintenance problem. This effort is not simple and is entirely focused on
changing the work culture. I will hold off on this discussion for now because
it is the topic that is addressed in the balance of this book. Instead, what I
want to discuss are the other two tasks: creating the vision of the future
(step 2) and providing the plant
with the next steps to
achieve it (step3). Figure 3-1 shows the three steps you need to take if you
want to get over the hurdle blocking you from successfully changing the work
culture.